The Leica Q was created as a contemporary evolution of a true Leica, designed to capture the brand’s heritage while meeting the needs of a new generation of photographers. It was conceived as an instrument that feels intuitive and inspiring, a camera that invites you to pick it up and grow your craft with it. The result became a defining product for Leica, cementing its status as a modern icon and expanding the brand’s reach without losing its soul. In the market, the Q carved out a new premium space where performance, form factor and design intersect, setting a benchmark for what a compact full-frame camera could be.